Spaced Out

Filed under: Design, Inspiration, Interwebs by admin

Lately, I’ve discovered this love I have for design before computers. Whether it be for advertising or publication, I feel the same way I assume Tony Romo feels when he watches clips of Steve Young and says, “Lately, I’ve discovered this love I have for football before I was born as a stain on the history of the world.” Actually, I’m proud of my work, I just hate the Cowboys. The thought that designers at the time only relied on their steady hand, to illustrate, layout, and set type, is amazing to me. That thought only makes me appreciate modern design techniques even more. Oh, Adobe, you spoil me.

YoDamita just put me onto Wallpaper Magazine. I haven’t picked up a copy yet, will do this weekend, but browsing through their digital content, I stumbled upon an interesting find, a jewel. I recall growing up, NASA wasn’t at the children’s table when it came to the evening news. And as a kid I learned that before my time, NASA and it’s efforts to be the leader in space exploration were reported daily. This had a major effect on the technology industry and advertising.

“Another Science Fiction: Advertising the Space Race 1957-1962″ by Megan Prelinger showcases advertising pieces from the period, highlighting the aesthetic of “a science fiction tomorrow”.

“Another Science Fiction looks over the early years of the space race, when government billions propped up a rampantly expanding defence industry, eager to sugar-coat its wares with the sheen of a science fiction tomorrow that was eternally just around the corner.”

Read the short article on Wallpaper Magazine, and then view the gallery. THEN purchase the book here…for me…then for yourself.